Context
More than 400 global leaders from a leading international insurance and financial services group at Regional, Country and Business Unit Management level were engaged in the development of local operational plans aimed at embedding the Group’s values – Deliver on the Promise, Live the Community, Value Our People, Be Open – across every region, country and business unit worldwide.
The key objectives of this ambitious program were to translate the organisation’s values into concrete actions, initiatives and behaviors that would support the achievement of its business goals. At the same time, develop and identify high-impact initiatives for global implementation across key areas, including people and organisation, engagement, collaboration and integration, stakeholders and community, as well as products, services and customers.
Approach
- Facilitated discussion and co-creation using the Matter facilitation methodology to support the development of local solutions and action plans.
- Organised a roadshow of Values-in-Action Labs across eight countries to unpack the Group’s values and translate them into tangible projects, behavioral shifts, and concrete initiatives.
- Deployed dedicated communication tools including videos, posters, and postcards to reinforce the campaign and sustaining engagement.
Results
- 20 initiatives selected for global implementation.
- 120 projects developed at the local level worldwide.
- The Group’s values continue to serve as the cornerstone of its cultural system, acting as a shared compass that unites employees across regions, countries and business units around the world.