Context
The Summit brought together professionals and experts around the themes of science, health and innovation. Matter supported the event’s logistics, creative execution and visual communication, with the aim of enhancing the overall participant experience. The event was supported through seamless coordination of logistics, suppliers, and program delivery, while speakers’ interventions were enhanced with creative visual storytelling that reinforced the overall narrative and key themes.
Approach
- Coordinated suppliers and supported stage and program management, ensuring alignment on schedule, inputs and on-site execution throughout the event.
- Designed 16 illustrated boxes used as visual storytelling elements during speakers’ interventions, combining key messages from presentations into a larger shared narrative.
- Provided real-time digital graphic facilitation during plenary sessions, capturing and sharing visual summaries of key insights through the event app.
Results
- Smooth operational execution through effective supplier coordination and structured program management.
- A strong visual identity for the summit, with illustrated boxes connecting speakers’ messages into a single narrative experience.
- Increased audience engagement through creative stage design and interactive visual elements.
- Immediate sharing of key insights through digital scribing, enabling participants to access visual summaries of the sessions in real time.